Posted by & filed under Communication, Control, Decision Making, Global Management, Management, Planning, Strategy, Technology.

Description: Companies may know that more advanced attribution practices are needed to prove marketing value in today’s complex media world, but that doesn’t mean they understand, or easily embrace, these practices.

Source: eMarketer.com

Date: Mar 01, 2019

Link: https://www.emarketer.com/content/fewer-than-10-of-us-marketers-think-their-company-s-attribution-knowledge-is-excellent?ecid=NL1001

Questions for discussion:

  • What is the problem facing managers, according to this research?
  • What are the recommendations?

Posted by & filed under Human Resource Management, Management, Planning.

Description: Although many students may sulk at requiring additional classes, a finance class will create beneficial knowledge for the next generation of career-oriented adults.

Source: KSUSentinel.com

Date: Mar 04, 2019

Link: http://ksusentinel.com/2019/03/04/opinion-finance-course-should-be-required/

Questions for discussion:

  • What are the primary arguments for making a course mandatory?
  • Do you think it would help solve personal financial problems such as the burden of debt?
  • Would it make for better employees entering the workforce?
  • What content would you recommend for an undergraduate course in personal finance?

Posted by & filed under Change, Communication, Diversity, Human Resource Management, Industrial Relations, Leadership, Management, Motivation, Operations Management, Organizational Structure & Design, Social Responsibility, Strategy, Teams.

Description: At Good Robot Brewing, diversity isn’t just found in the staff, it’s in the clients they try to attract

Source: CBC.ca

Date: Feb 24, 2019

Link: https://www.cbc.ca/news/canada/nova-scotia/good-robot-brewing-diversity-nova-scotia-microbreweries-1.5026356

Questions for discussion:

  • What does the report say about efforts to increase diversity in the firm and industry?
  • Why can diversity improve operations, according to the report?
  • Do you think the effort to increase diversity is more welcomed by a younger management team and ownership?

Posted by & filed under Decision Making, Entrepreneurship, Human Resource Management, Innovation/Creativity, Leadership, Management, Strategy, Teams.

Description:   You’ll do fine if you look at leadership as a responsibility and not as an ego trip.

Source: Entrepreneur.com

Date: Feb 26, 2019

Link: https://www.entrepreneur.com/article/328741

Questions for discussion:

  • What does this report say about leadership skills?
  • Do you disagree with any items?
  • What other suggestions or comments do you feel apply to this discussion?

Posted by & filed under Communication, Compensation & Benefits, Human Resource Management, Leadership, Management, Motivation, Social Responsibility, Teams.

Description: Do you have a work bestie? It can be good for your career and your overall well-being, according to a new study by LinkedIn.

Source: Yahoo.Finance.com – video report

Date: Feb 26, 2019

Link: https://finance.yahoo.com/news/how-work-friendships-can-helpand-hurtyour-career-173701272.html

Questions for discussion:

  • Summarize what the report says about relationships and their affect on career development?
  • What do you think about the assessment?

Posted by & filed under Decision Making, Global Management, Management, New product, Strategy, Technology.

Description: Because of in-app ad spend’s recent surge, getting accurate in-app viewability measurements is a big deal for mobile marketers. We forecast that $77.03 billion will be spent on in-app advertising in the US this year, up 25.1% over 2018.

Source: eMarketer.com

Date: Feb 25, 2019

Link: https://www.emarketer.com/content/why-is-mobile-app-ad-viewability-so-hard-to-measure?ecid=NL1001

Questions for discussion:

  • Summarize the key points in the research data.
  • How should managers deal with these issues they face?

Posted by & filed under Communication, Decision Making, Global Management, Innovation/Creativity, Management, New product, Planning, Social Responsibility, Strategy, Teams, Technology.

Description: If you want to understand how Netflix is reinventing every aspect of TV programming, consider how–and how fast–it’s changed food shows.

Source: FastCompany.com

Date: Feb 25, 2019

Link: https://www.fastcompany.com/90310413/how-netflix-became-the-new-food-network?utm_source=postup&utm_medium=email&utm_campaign=Fast%20Company%20Daily&position=1&partner=newsletter&campaign_date=02252019

Questions for discussion:

  • What does the article say about the way NetFlix has changed programming in this field?
  • What other areas could follow a similar strategy?
  • How does this help small producers and entrepreneurs?

Posted by & filed under Communication, Decision Making, Entrepreneurship, Innovation/Creativity, Management, New product, Strategy, Technology.

Description: Here it is: Six Pixels of Separation – Episode #659 – Host: Mitch Joel. We have been debating and discussing the power of technology, culture and humans for a long time. Rahaf Harfoush is a Strategist, Digital Anthropologist, and Best-Selling Author who focuses on the intersections between emerging technology, innovation, and digital culture. She teaches Innovation & Emerging Business Models at Sciences Politique’s Masters of Economics and Finance program in Paris. Her latest book is Hustle & Float – reclaim your creativity and thrive in a world obsessed with work. For too long, creativity and productivity have been considered essential but unconnected. Thousands of books have been written about each of these concepts separately. In fact, nearly every business book out there tackles achievement and performance through one of these two lenses. Hustle and Float is an exploration of the increasing tensions between productivity and creativity within our personal and professional lives. Enjoy the conversation…

Source: SixPixels.com – podcast

Date: Feb 24, 2019

Link: https://www.sixpixels.com/podcast/archives/spos-659-hustle-and-float-with-rahaf-harfoush/?utm_source=feedburner&utm_medium=email&utm_campaign=Feed%3A+SixPixelsOfSeparation+%28Six+Pixels+of+Separation+-+Mitch+Joel%29

Questions for discussion:

  • Summarize what Rahaf Harfoush says in this discussion.
  • Do you agree with her arguments?
  • What are the implications for management of people in businesses?

Posted by & filed under Conflict, Control, Decision Making, Leadership, Management, Strategy.

Description: The CEO of SNC-Lavalin says the company plans to “vigorously defend” itself in the court case as the centre of the unfolding political scandal in Ottawa, and says the company’s hard-working employees are being used “as pucks in a political hockey game.”

Source: CBC.ca

Date: Feb 22, 2019

Link: https://www.cbc.ca/news/business/snc-lavalin-losses-fourth-quarter-dividend-slashed-1.5029425

Questions for discussion:

  • What are the managerial issues realted to the problems facing SNC-Lavalin?
  • Do you think this approach from management is a correct one?
  • What would you advise?

Posted by & filed under Leadership, Management, Social Responsibility.

Description:   From the 1970s into the ’90s, women made serious progress in the workplace. Then that progress stalled, especially at the top.

Source: NYTimes.com

Date: Feb 21, 2019

Link: https://www.nytimes.com/interactive/2019/02/21/magazine/women-corporate-america.html

Questions for discussion:

  • What does this report say about the progress made by women in management ranks?
  • What are the barriers and solutions presented?