Description: Walgreens is using cameras, eye tracking, and motion sensors to show you real-time ads meant to influence which ice cream you buy. Source: FastCompany.com Date: Feb 06, 2019 Link: https://www.fastcompany.com/90302382/its-not-just-google-or-facebook-the-freezer-aisle-is-ad-targeting-you-too?utm_source=postup&utm_medium=email&utm_campaign=Fast%20Company%20Daily&position=2&partner=newsletter&campaign_date=02062019 Questions for discussion: How is technology gathering consumer information and thereby boosting marketing effort? Do you think consumers will reject efforts to collect information… Read more »
Posts Categorized: Decision Making
Video Game Stocks Get Clobbered, and Fortnite Is to Blame
Description: Shares of video game makers slid on Wednesday after Electronic Arts and Take-Two Interactive Software delivered disappointing results. Those two stocks, as well as shares of rival Activision Blizzard, were down more than 10 percent. Source: NYTimes.com Date: Feb 07, 2019 Link: https://www.nytimes.com/2019/02/06/business/dealbook/electronic-arts-take-two-fortnite-earnings.html Questions for discussion: What does this report say about the sources… Read more »
Esports Playing in the Big Leagues Now
Description: In 2018, esports captured the attention of nearly 400 million viewers worldwide—and cable and OTT platforms took note, with media rights revenues topping $180 million. Source: eMarketer.com Date: JAN 31, 2019 Link: https://www.emarketer.com/content/esports-disrupts-digital-sports-streaming?ecid=NL1001 Questions for discussion: Summarize what is happening in this industry. What advice is being presented to marketers? Do you agree with… Read more »
These incredible Canada Goose parkas were created by Inuit designers
Description: Inuit invented the first parkas. With its new collection, Canada Goose highlights the work of Inuit seamstresses keeping their heritage alive. Source: FastCompany.com Date: Feb 07, 2019 Link: https://www.fastcompany.com/90302431/these-incredible-canada-goose-parkas-were-created-by-inuit-designers?utm_source=postup&utm_medium=email&utm_campaign=Fast%20Company%20Daily&position=1&partner=newsletter&campaign_date=02072019 Questions for discussion: What are the social and economic benefits derived from this program for all parties involved? Do you think design is a critical… Read more »
This clothing factory cuts waste by machine-knitting sweaters on demand
Description: In Brooklyn, a company is trying automating knitting sweaters and making them to order instead of making thousands that then have to be trashed if no one buys them. Source: FastCompany.com Date: Feb 06, 2019 Link: https://www.fastcompany.com/90300313/this-clothing-factory-cuts-waste-by-machine-knitting-sweaters-on-demand Questions for discussion: How does this technology improve productivity and customer service? Do you think this orientation… Read more »
SPOS #656 – Team Human With Douglas Rushkoff
Description: Here it is: Six Pixels of Separation – Episode #656 – Host: Mitch Joel. It’s the most wonderful time of the year when I get to speak media theorist, Douglas Rushkoff. He is – without a doubt – one of the smartest humans beings on this earth that I get to call a friend. Douglas is… Read more »
BlackBerry beefs up management team with new president
Description: BlackBerry Ltd. (BB.TO 1.12%) said Bryan Palma would take over as the company’s president and chief operating officer, reporting to chief executive officer and chairman John Chen. Source: BNNBloomberg.com – video report Date: Jan 28, 2019 Link: https://www.bnnbloomberg.ca/blackberry-beefs-up-management-team-with-new-president-1.1204874 Questions for discussion: What does the report say about the management changes taking place and the reasons… Read more »
Warren Buffett and Charlie Munger haven’t had a fight in 60 years — here’s why
Description: Warren Buffett has been working with his long-time friend and business partner, Charlie Munger, for over 40 years. The two men have experienced unparalleled success together, building an investment business with more than $736 billion in assets. And, perhaps even more impressively, they’ve never had one argument. Source: CNBC.com – video report Date: Jan 31, 2019 Link:… Read more »
People say they care about Facebook’s privacy scandals, but their actions show they don’t — here’s what that means for other tech giants
Description: Facebook pleased investors Wednesday by reporting a strong quarter of earnings led by impressive statistics on user activity for the fourth quarter of 2018. Source: CNBC.com Date: Jan 31, 2019 Link: https://www.cnbc.com/2019/01/31/people-say-they-care-about-facebooks-privacy-scandals-but-they-dont.html Questions for discussion: What does the report say about social media users’ attitudes toward privacy? How should management of social media firms deal with this… Read more »
No joke: Comedy Central wants you to watch its new shows on cable, not online
Description: The veteran network that’s been a go-to for South Park and Tosh 2.0 is pursuing a 3.0 strategy that veers away from chasing online views and embraces the strengths of both digital and linear video Source: FastCompany.com Date: JAN 31, 2019 Link: https://www.fastcompany.com/90295808/no-joke-comedy-central-wants-you-to-watch-its-new-shows-on-cable-not-online?utm_source=postup&utm_medium=email&utm_campaign=Fast%20Company%20Daily&position=5&partner=newsletter&campaign_date=01312019 Questions for discussion: How has Comedy Central’s strategies changed? Do you… Read more »
