Description: “You find out who your friends are in a big way when you come forward” Source: Fortune.com – video report Date: Oct 04, 2017 Link: http://for.tn/2ygZqGr Questions for discussion: What lessons should managers take away from this discussion? What lessons are presented here for women in the workplace?
Posts Categorized: Individual Behavior
Description: McDonald’s Corp., losing ground in its battle for the nation’s coffee drinkers, is planning to shake up its McCafe brand — part of a bid to challenge Starbucks Corp. and Dunkin’ Donuts. Source: Bloomberg.com Date: Dec 05, 2016 Link: https://www.bloomberg.com/news/articles/2016-12-05/mcdonald-s-revamps-4-billion-mccafe-brand-as-it-lags-starbucks Questions for Discussions: What is McDonald’s plan? Do you think it will work?
Description: Princess Cruise Lines has agreed to plead guilty to seven felony charges and pay a $40 million penalty for polluting the ocean with waste and then trying to cover it up. Federal prosecutors said the payment represents the largest-ever criminal penalty involving deliberate pollution by a ship at sea. Source: Fortune.com – video report Date:… Read more »
Description: Young viewers are drawn to internet and mobile for news Source: eMarketer.com Date: Nov 30, 2016 Link: https://www.emarketer.com/Article/CNN-Taps-YouTube-Influencer-Reach Millennials/1014781?ecid=NL1009#sthash.8rbbazNK.dpuf Questions for Discussions: What does this report say about the way technology is affecting viewing behavior? How should news program managers respond by way of specific product programming?
Description: China’s shopping blitz sets new record Source: CNNMoney.com – video report Date: Nov 11, 2016 Link: http://money.cnn.com/video/technology/2016/11/11/alibaba-singles-day-shopping-new-records.cnnmoney/ Questions for discussion: Why does this report say about the Chinese consumer today? What does this mean for American businesses?
Description: Dartmouth College economist James Feyrer noticed something odd about a decade ago: Across a large set of countries, an economy’s productivity seemed to be connected to the proportion of fortysomethings in its labor force. Source: Bloomberg.com Date: Nov 04, 2016 Link: http://www.bloomberg.com/news/articles/2016-11-04/nobody-knows-why-fortysomethings-are-driving-u-s-productivity Questions for Discussions: What does the report say about the productivity and… Read more »
Description: Why are football ratings down? Cord cutters. And smartphones. And the election, concussions, Kaepernick, global warming .. Source: Bloomberg.com – video report Date: Nov 03, 2016 Link: http://www.bloomberg.com/news/articles/2016-11-03/nfl-was-a-sure-thing-for-tv-networks-until-now Questions for Discussions: What are the problems facing the NFL and pro-sports in general? How would you suggest the industry address these issues?
Description: EVP of MDC Partners Michael Bassik explains Source: Fortune.com – video report Date: Nov 03, 2016 Link: http://for.tn/2eiLvm6 Questions for discussion: Why do you think digital advertising is growing in the political environment? What are the advantages and disadvantages related to using this technology over traditional media when dealing with political communications and branding?
Description: Pay will increase from 45 to Over 48K Source: Fortune.com – video report Date: Oct 12, 2016 Link: http://for.tn/2e7TJxD Questions for Discussions: Why do you think Walmart has increased pay for managers ahead of legislation? Do you think Walmart managers receiving the pay increase feel better about their compensation package and are now more… Read more »
Description: Advice from Clique Media Group CEO Katherine Power Source: Fortune.com – video report Date: Sep 22, 2016 Link: http://for.tn/2cW0YrW Questions for Discussions: Summarize the advice presented to women in this report by Katherine Power. How might her suggestions possibly cause problems with coworkers or managers?