Description: One year after the Cambridge Analytica scandal, Mark Zuckerberg says the company really cares. Then why is there an endless cycle of fury and apology? Source: Bloomberg.com Date: Mar 16, 2019 Link: https://www.bloomberg.com/features/2019-facebook-neverending-crisis/?srnd=businessweek-v2 Questions for discussion: What are the problems generated by FB and how has management dealt with them? How do you think… Read more »
Posts Tagged: Chapter 7: Strategy and Strategic Management
Want a stronger economy? Support financially literate girls and women
Description: Ensuring that girls and women, in particular, understand the basics of personal finance and economics — not just to be ready for rainy days but also to plan for a successful financial life — is critical for at least two key reasons: American women often live longer than men and more frequently manage their… Read more »
How vegan mayonnaise convinced Jeff Bezos to make his first investment in South America
Description: NotCo, a Chilean startup that makes plant-based food alternatives to mayo, milk, and ice cream just got millions in funding from Bezos Expeditions, the Amazon founder’s investment group. Source: FastCompany.com Date: Mar 08, 2019 Link: https://www.fastcompany.com/90316486/how-vegan-mayonnaise-convinced-jeff-bezos-to-make-his-first-investment-in-south-america?utm_source=postup&utm_medium=email&utm_campaign=Fast%20Company%20Daily&position=3&partner=newsletter&campaign_date=03082019 Questions for discussion: What does the report say about the development of alternative plant-based foods? Do you think… Read more »
New York’s super mall at Hudson Yards is open at last — and it’s not getting rave reviews
Description: It’s being called the largest private real-estate development in the history of the United States: Hudson Yards, a collection of shopping centers, restaurants, apartments and office buildings on Manhattan’s west side. Source: MarketWatch.com Date: Mar 16, 2019 Link: https://www.marketwatch.com/story/new-yorks-super-mall-hudson-yards-opens-this-weekend-and-here-are-the-reviews-so-far-2019-03-15?mod=mw_theo_homepage Questions for discussion: Why is this development concept controversial? Who are the likely target customers?… Read more »
US Esports Ad Revenues Will Grow 25% in 2019
Description: Will cross $200 million by 2020 Source: eMarketer.com Date: Mar 13, 2019 Link: https://www.emarketer.com/content/us-esports-ad-revenues-will-grow-25-in-2019?ecid=NL1001 Questions for discussion: What is happening in this area of entertainment? Besides advertising, what else is driving revenue growth in this industry?
Women’s jobs more at risk from automation in Canada: RBC
Description: Women’s jobs in Canada are more at risk from automation, because they hold more than half of the roles that face an “elevated threat,” according to a recent study from the Royal Bank of Canada. Source: BNNBloomberg.com – video report Date: Mar 08, 2019 Link: https://www.bnnbloomberg.ca/women-s-jobs-more-at-risk-from-automation-in-canada-rbc-1.1225385 Questions for discussion: What does the report say… Read more »
We have to fix fashion if we want to survive the climate crisis
Description: The industry churned out 100 billion pieces of clothing for 7 billion people in 2015. The problem is so bad, some brands are burning unsold inventory. The waste has got to stop. Source: FastCompany.com Date: Mar 02, 2019 Link: https://www.fastcompany.com/90311509/we-have-to-fix-fashion-if-we-want-to-survive-the-next-century?utm_source=postup&utm_medium=email&utm_campaign=Fast%20Company%20Daily&position=1&partner=newsletter&campaign_date=03022019 Questions for discussion: What does the report say about the problems related to production… Read more »
Here’s how much you’d have to pay people to deactivate Facebook for a month
Description: A study released in January found out how much people would need to be paid to deactivate their Facebook accounts for four weeks: “The median valuation was around $100 dollars a month,” Stanford economics professor, Matthew Gentzkow, who co-authored the study told Recode. Source: CNBC.com Date: Mar 01, 2019 Link: https://www.cnbc.com/2019/03/01/stanford-nyu-study-what-youd-have-to-pay-people-to-get-off-facebook.html Questions for discussion: What does the article… Read more »
Fewer than 10% of US Marketers Think Their Company’s Attribution Knowledge Is Excellent
Description: Companies may know that more advanced attribution practices are needed to prove marketing value in today’s complex media world, but that doesn’t mean they understand, or easily embrace, these practices. Source: eMarketer.com Date: Mar 01, 2019 Link: https://www.emarketer.com/content/fewer-than-10-of-us-marketers-think-their-company-s-attribution-knowledge-is-excellent?ecid=NL1001 Questions for discussion: What is the problem facing managers, according to this research? What are the… Read more »
How a Halifax brewery is working to break down craft beer stereotypes
Description: At Good Robot Brewing, diversity isn’t just found in the staff, it’s in the clients they try to attract Source: CBC.ca Date: Feb 24, 2019 Link: https://www.cbc.ca/news/canada/nova-scotia/good-robot-brewing-diversity-nova-scotia-microbreweries-1.5026356 Questions for discussion: What does the report say about efforts to increase diversity in the firm and industry? Why can diversity improve operations, according to the report?… Read more »
