Description: NEW YORK— Best Buy (BBY) is shuttering all 250 of its small-format mobile phone stores in the U.S., saying the locations have become less profitable. Source: CBS.com – video report Date: Mar 01, 2018 Link: https://www.cbsnews.com/news/best-buy-says-goodbye-to-mobile-phone-stores/ Questions for discussion: Why is management taking this action? How have consumer buying behaviors changed since these stores… Read more »
Posts Categorized: Communication
Description: Smith & Wesson parent American Outdoor Brands stock falls to near 5-year low, Sturm, Ruger shares hit 3-year low Source: MarketWatch.com Date: Feb 28, 2018 Link: https://www.marketwatch.com/story/gun-maker-stocks-fall-after-dicks-sporting-goods-takes-a-stand-2018-02-28 Questions for discussion: What impact has Dick’s Sporting Goods decision had on investor’s thinking? Do you think other retailers will simply pick up more sales? How should… Read more »
Description: Spotify wants to sell stock to investors — but first it will need to convince them it’s worth buying in to the complex process of selling music. Source: CNBC.com Date: Feb 28, 2018 Link: https://www.cnbc.com/2018/02/28/how-spotify-licenses-and-pays-for-music-rights.html Questions for discussion: Do you think the way in which the firm pays for content will affect the way… Read more »
Description: CNBC’s Julia Boorstin reports on Snap CEO Evan Spiegel’s massive bonus following the company’s IPO last year. Snap CEO snags a $637 million bonus from CNBC. Source: CNBC.com – video report Date: Feb 23, 2018 Link: https://www.cnbc.com/video/2018/02/23/snap-ceo-snags-a-637-million-bonus.html Questions for discussion: Why do you suppose investors would buy shares in a company in which they… Read more »
Description: Here it is: Six Pixels Of Separation – The Mirum Podcast – Episode #606 – Host: Mitch Joel. Everywhere I look, I see the book Superconnector. Online, in bookstores at the airport. Source: Sixpixels.mirumagency.com Date: Feb 24, 2018 Link: http://sixpixels.mirumagency.com/podcast/archives/spos-606—become-a-superconnector-with-scott-gerber/ Questions for discussion: What is the key lesson you took away from this discussion? Why are relationships… Read more »
Description: Under CEO Dennis Muilenburg, the industrial giant has turned unapologetically hard-nosed. Source: Bloomberg.com Date: Feb 14, 2018 Link: https://www.bloomberg.com/news/features/2018-02-14/boeing-is-killing-it-by-squeezing-its-suppliers Questions for discussion: How has Boeing’s strategic management changed, according to the article? Do you think this way of doing business is sustainable?
Description: It might seem like you have little in common with the Olympians competing in the Winter Games this month. Source: MarketWatch.com Date: Feb 15, 2018 Link: https://www.marketwatch.com/story/4-lessons-you-can-learn-from-the-us-olympic-team-2018-02-15 Questions for discussion: What are the lessons you can learn, according to the article? Which do you think is the most difficult to learn?
Description: Many players still don’t reveal their ties to one another Source: eMarketer.com Date: Feb 11, 2018 Link: https://www.emarketer.com/content/why-disclosure-is-essential-when-it-comes-to-influencer-marketing Questions for discussion: What does the article say about influence marketing and the issue of disclosure? What do you think managers should do? Why?
Description: Two-hour delivery will be free and a one hour option costs $7.99 on orders of $35 or more. Amazon now delivers Whole Foods groceries in a few select cities from CNBC. Source: CNBC.com – video report Date: Feb 08, 2018 Link: https://www.cnbc.com/video/2018/02/08/amazon-now-delivers-whole-foods-groceries-in-a-few-select-cities.html Questions for discussion: How is management capitalizing on the synergies of these… Read more »
Description: Video viewing is a core digital activity among internet users worldwide, and 65.1% of them will do so regularly this year. Source: eMarketer.com Date: Feb 08, 2018 Link: https://www.emarketer.com/content/emarketer-releases-latest-global-digital-video-viewer-estimates Questions for discussion: What does the data show? Why do you you think these trends are happening? What does this mean for managers in this… Read more »