Description: IBM is entering new businesses to stay competitive. However, it is trying break away from its past by changing the way it thinks about innovation. Changing culture is extremely difficult in large companies like IBM, which houses more than 370,000 employees. Source: New York Times Date: November 14, 2015 Text Link: http://www.nytimes.com/2015/11/15/business/ibms-design-centered-strategy-to-set-free-the-squares.html?ref=business Questions for… Read more »
Posts Tagged: Creativity and Innovation (pp266-267)
Should Canada rebrand itself in the wake of the oil crisis?
Description: Energy has been Canada’s leading export merchandise; at least till recently, when auto sales topped the export numbers. In the wake of the oil slump, should Canada refocus on other strategic industries or skillsets to remain competitive in the global market? Source: The Globe and Mail Date: September 11, 2015 Text Link: http://www.theglobeandmail.com/report-on-business/economy/rebranding-the-canadian-economy-in-the-wake-of-the-oil-slump/article26340860/ Questions… Read more »
Microsoft launches Windows 10
Description: Microsoft launched its newest operating software – Windows 10. Microsoft CEO, Satya Nadella, hopes that this will be the most loved version of Windows. Source: CBC Date: July 29, 2015 Video Link:http://www.cbc.ca/player/News/Business/ID/2672726173/ Questions for Discussion: What significance does Windows 10 have for Microsoft? Discuss the problems with Windows 8 and does Windows 10 overcome… Read more »
Google’s self-driving cars to hit roads this summer
Description: In a significant step towards their goal of introducing self-driving cars to consumers in the next five years, Google will test their two-seater self-driving cars in Mountainview, California. This will be the first time that people will actually see these cars on the road. Source: Huffington Post Date: May 15, 2015 Video Link: http://www.huffingtonpost.ca/2015/05/15/google-s-pod-like-two-seater-is-next-step-to-driverless-car-to-hit-public-roads-this-summer_n_7290218.html?utm_hp_ref=canada-business… Read more »
Impact of Apple Watch on Swiss Watch Brands
Description: Apple Watch will hit the stores next month. It is expected that it will reach sales of 20 million to 30 million units annually in the first few years; in comparison, the four-century old Swiss watch industry exported 28.6 million watches in 2014. Apple Watch is likely to challenge the mighty Swiss watch brands… Read more »
Google Glass – a product that failed to take off
Description: Google Glass, a device mounted on your eyeglasses that has a camera, processor and a computer screen, does not seem to have a market. Google has decided to push back the Google Glass roll out to the mass market Source: Financial Post Date: November 14, 2014 Link: http://business.financialpost.com/2014/11/14/google-glass-market/?__lsa=e829-e8e1 Questions for Discussion: What are your… Read more »
Tesla’s New Electric Car
Description: Tesla’s Elon Musk unveils the latest model of his electric car. This model has some outstanding features such as radar sensors and dual motors. Source: CBC Date: October 10, 2014 Video Link: http://www.cbc.ca/player/News/Business/ID/2549956732/ Questions for Discussion: Compare and contrast Tesla’s marketing strategy with that of other major automobile companies such as General Motors and Toyota?… Read more »
Blackberry sells 200,000 passport smartphones within hours
Description: John Chen, Blackberry CEO, announced that Blackberry’s latest smartphone Passport was sold out in 6 hours on its website and within 10 hours on Amazon.com. Blackberry says that this sale alone is enough to make this new device profitable. Source: BNN Date: September 26, 2014 Video Link: http://www.bnn.ca/News/2014/9/26/BlackBerry-sells-200000-Passports-making-smartphone-profitable.aspx Questions for Discussion: How would you… Read more »
BlackBerry’s New Square Screen Phone
Description: BlackBerry has unveiled its new smart phone, called the Passport. Unlike its earlier smart phones, this phone has a square screen. Source: CBC Date: July 09, 2014 Video Link:http://www.cbc.ca/player/News/Business/ID/2472580111/ Questions for Discussion: Why has BlackBerry launched a square screen? What are the benefits and the drawbacks of a square screen? Do you feel this… Read more »
How are drones changing the way companies do business?
Description: Drones are popular for military operations, but now many business companies are using drones in innovative ways to help their businesses. In particular, drones are extremely useful for the agricultural and power sectors. Source: CBC Date: May 30, 2014 Video Link:http://www.cbc.ca/player/News/Business/ID/2461222600/ Questions for Discussion: What are some of the ways drones are helping businesses? What makes… Read more »
