Description: To increase its profits, Tim Hortons is actively targeting customers for their breakfast and lunch needs. By adding new innovative items to its menu, Tim Hortons offers customers various food-and-beverage combos during the rush meal times. Source: Canadian Business Date: August 06, 2014 Video Link:http://www.canadianbusiness.com/business-news/tim-hortons-has-a-more-optimistic-outlook-for-the-year-as-profits-hold-steady/ Questions for Discussion: How will this new strategy by… Read more »
Posts Tagged: Chapter 7: Strategy and Strategic Management
BlackBerry’s New Square Screen Phone
Description: BlackBerry has unveiled its new smart phone, called the Passport. Unlike its earlier smart phones, this phone has a square screen. Source: CBC Date: July 09, 2014 Video Link:http://www.cbc.ca/player/News/Business/ID/2472580111/ Questions for Discussion: Why has BlackBerry launched a square screen? What are the benefits and the drawbacks of a square screen? Do you feel this… Read more »
Low cost airline in Canada
Description: Western Canada may soon have a new low cost airline. David Solloway of Canada Jetlines discusses his business model and why his airline will be successful in Canada. Source: CBC Date: July 4, 2014 Video Link:http://www.cbc.ca/player/News/Business/ID/2471018139/ Questions for Discussion: Why according to David Solloway Canada Jetlines could be successful? Why does Canada not have a… Read more »
Target appoints a new Canada head
Description: Target’s success in the U.S. has not yet translated to Canada; in fact, they have suffered huge losses in Canada. As a result, Target appointed a new person to revive its falling fortunes in Canada. Source: CBC Date: May 20, 2014 Link: http://www.cbc.ca/player/News/Business/ID/2458548998/?page=2 Questions for Discussion: What prompted Target to enter Canada in the… Read more »
Soon you can surf internet on Air Canada flights
Description: Beginning next month, Air Canada will offer WiFi on few North American flights, with a plan to have WiFi on all North American flights by end of next year. Air Canada has little choice given that other competitor Airlines are also offering similar services. Source: Business News Network Date: April 09, 2014 Link: http://www.bnn.ca/News/2014/4/9/Air-Canada-to-begin-WiFi-service-next-month.aspx… Read more »
Reasons for Nortel’s demise
Description: Dr. Jonathan Calof, Associate Professor at University of Ottawa, debates that some of the reasons for Nortel’s demise were hubris and arrogance. He argues that although Nortel continued to have strong technological skills but it was poor in managing this technology Source: CBC Date: March 21, 2014 Link: http://www.cbc.ca/player/News/Business/ID/2443679616/ Questions for Discussion: Discuss some… Read more »
Tim Hortons set for massive expansion
Description: Tim Hortons plans to open 500 new restaurants in Canada and 300 in the U.S. in its new five year plan—this will increase its outlets by nearly 18 percent. Source: CBC Date: Feb 25, 2014 Video Link: http://www.cbc.ca/player/News/Business/ID/2439551808/?page=5 Questions for Discussion: Appraise Tim Hortons five year expansion plan? Compare Tim Hortons strategy with that… Read more »
Shaking up the business of shaving
Description: Shaving is a big business worldwide with two giant players, Gillette and Schick. A new startup Harry’s is planning to shake-up the shaving business by selling razors directly to consumers. Jeff Raider, Harry’s co-founder, explains the company’s innovative strategy. Source: CBC Date: Feb 19, 2014 Link: http://www.cbc.ca/player/News/Business/ID/2438374737/ Questions for Discussion: What sets Harry’s apart… Read more »
Canadian Tire posts high profits.
Description: Canadian Tire Corp. posted a 17-percent rise in quarterly profit. This was driven by strong sales of outdoor equipment, casual clothing and sports footwear. However, despite the positive numbers, Mark McQueen, CEO Wellington Financial, feels that Canadian Tire needs to invest in its stores and update its look and feel. Source: BNN Date: Feb… Read more »
Twitter stock take a big beating
Description: Twitter stock fell 24% on poor fourth quarter results. Twitter has seen a deceleration on several of its important metrics such as growth in the number of users from quarter 3. Source: CBC Date: Feb 06, 2014 Link: http://www.cbc.ca/player/News/Business/ID/2435335871/ Questions for Discussion: Explain the key metrics that Twitter is evaluated on? What conclusions can you… Read more »