Posted by & filed under Strategy, Technology, Video Report.

Description: Manufacturers are showing growing interest in Electric cars. However, they are completely silent on the road. This may be a problem for pedestrians.

Source: itbusiness.ca

Date:  April 12, 2012

Video Link: http://bcove.me/ok4f1dck

Questions for Discussion:

  1. What do you think of Audi’s strategy to rev up the engine sound?
  2. Discuss the benefits and drawbacks of an electric car?
  3. Do you agree that drivers like to hear an engine sound?

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