Description: What does parents’ downtime mean for marketers?
Source: eMarketer.com
Date: Apr 15, 2019
Link: https://www.emarketer.com/content/us-parents-get-digital-after-dark?ecid=NL1001
Questions for discussion:
- What does the research say about social behaviors that would interest marketing management?
- What are the greatest opportunities for management, according to the research?
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