Description: First major grocery store chain in Canada to allow these containers, expert says

Source: CBC.ca

Date: Apr 16, 2019

Link: https://www.cbc.ca/news/canada/montreal/metro-reusable-containers-grocery-store-1.5098655

Questions for discussion:

• Why do you suppose the firm is introducing this program at this time?
• Do you think it will find acceptance with large numbers of customers?
• How can the firm encourage adoption of this program?
• Does it matter to the firm whether large numbers of customers adopt the program?