Small Businesses Crowd Facebook, Twitter for Marketing | Wiley Management Updates

Posted September 24th, 2017 by Brahm Canzer & filed under Change, Entrepreneurship, Management, Planning, Strategy, Technology.

Description: Traditional media channels fare less well

Source: eMarketer.com

Date: Sep 20, 2017

Link: https://www.emarketer.com/Article/Small-Businesses-Crowd-Facebook-Twitter-Marketing/1016499

Questions for discussion:

How are small businesses using social media?
What are the reasons for this strategic use of marketing funds?

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