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Description: Volkswagen (VW) may have landed itself in a crisis that is unprecedented in modern memory. Their act of installing a device to mislead regulators will surely result in a massive number of litigations.

Source: CBC

Date: September 22, 2015

Video Link: http://www.cbc.ca/player/News/Business/ID/2675990932/?page=2

Questions for Discussion:

  1. Explain the sequence of events that led to VW’s crisis?
  2. What has VW done to control the damage?
  3. If you were the new CEO of VW, what steps will you take to manage the situation?

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