Posted by & filed under Strategy, Video Report.

Description: Professor Quy Huy from INSEAD argues that many strategies fail because senior managers adopt a project management approach in executing their strategies. Managers need to take people in to account as they execute their plans.

Source: The Globe and Mail

Date: September 25 2012

Video: http://www.theglobeandmail.com/report-on-business/careers/video-factor-in-human-emotions-when-planning-strategy/article4566848/?from=4599006

Questions for Discussion:

  1. Do you agree with Professor Huy’s reason for why many strategies fail?
  2. What are some of the softer issues that managers should keep in mind while executing their strategy?
  3. Can a focus on human emotions lead to biases in developing and executing strategies?

Leave a Reply

Your email address will not be published. Required fields are marked *