Description: A little over a year ago, an anonymous Reddit user named Deepfakes changed the internet. Source: FastCompany.com Date: Apr 23, 2019 Link: https://www.fastcompany.com/90337767/deepfakes-started-a-war-on-whats-real-these-startups-are-racing-to-commercialize-it?utm_source=postup&utm_medium=email&utm_campaign=Fast%20Company%20Daily&position=1&partner=newsletter&campaign_date=04232019 Questions for discussion: How does this AI software development present opportunities for entrepreneurs? What are the ethical and social issues related to the use of this software?
Posts Categorized: Planning
Pandora Appeals to Advertisers with ‘Co-Listening’ Data
Description: More than 72 million people in the US will listen to Pandora on a monthly basis in 2019, according to our latest forecast. That’s 35.4% of digital audio listeners in the country. Source: eMarketer.com Date: Apr 23, 2019 Link: https://www.emarketer.com/content/pandora-appeals-to-advertisers-with-co-listening-data?ecid=NL1001 Questions for discussion: How are listening behaviors changing? What does “co-listening factor” mean? How… Read more »
SPOS #665 – Cal Newport On Digital Minimalism
Description: Here it is: Six Pixels of Separation – Episode #665 – Host: Mitch Joel. Cal Newport is an Associate Professor of Computer Science at Georgetown University. In addition to researching cutting edge technology, he also writes about the impact of these innovations on society. Cal is the author of six books, including the recently published bestseller, Digital Minimalism and (a personal… Read more »
TaylorMade CEO: Split from Adidas gave us ‘freedom and independence’
Description: When Tiger Woods won The Masters on Sunday, it was an instant boon to everyone in business with him, directly or even indirectly, from sponsors like Nike and Monster Beverage to broadcaster CBS. Source: YahooFinance.com – video report Date: Apr 16, 2019 Link: https://finance.yahoo.com/news/taylormade-golf-ceo-adidas-sale-gave-us-freedom-to-sign-tiger-woods-jason-day-203237110.html Questions for discussion: How much “stock value” should investors attribute to… Read more »
Inside Tesla’s 100% renewable design for the Gigafactory
Description: The factory, which currently makes battery packs and electric motors for the Model 3, will eventually be the biggest building in the world–with the world’s largest rooftop solar array. Source: FastCompany.com Date: Apr 15, 2019 Link: https://www.fastcompany.com/90334858/inside-teslas-100-renewable-design-for-the-gigafactory?utm_source=postup&utm_medium=email&utm_campaign=Fast%20Company%20Daily&position=1&partner=newsletter&campaign_date=04162019 Questions for discussion: How has Tesla designed for sustainability at the plant? Do you think that by… Read more »
The World’s Biggest Electric Vehicle Company Looks Nothing Like Tesla
Description: BYD, which built the battery in your ’90s cellphone, now produces more EVs than anyone—and it wants to sell them to you, soon. Source: Bloomberg.com Date: Apr 16, 2019 Link: https://www.bloomberg.com/news/features/2019-04-16/the-world-s-biggest-electric-vehicle-company-looks-nothing-like-tesla?srnd=businessweek-v2 Questions for discussion: Summarize the growth story and the reasons for the firm’s success. What are the messages to management at competitors like… Read more »
US Parents Get Digital After Dark
Description: What does parents’ downtime mean for marketers? Source: eMarketer.com Date: Apr 15, 2019 Link: https://www.emarketer.com/content/us-parents-get-digital-after-dark?ecid=NL1001 Questions for discussion: What does the research say about social behaviors that would interest marketing management? What are the greatest opportunities for management, according to the research?
Kristen Bell and Her Cofounders Built a Company to Save Lives. But Growing It Wasn’t So Simple.
Description: With an entrepreneurial can-do mindset, the four Hollywood vets have built a business with soaring sales and global impact. Source: Entrepreneur.com Date: Apr 09, 2019 Link: https://www.entrepreneur.com/article/331237 Questions for discussion: Summarize the strategic decisions made to develop the company. How would this story be different if it was managed as a for-profit start-up? How… Read more »
Disney’s $6.99-per-month streaming immediately makes it a value winner over Netflix for families
Description: For Disney, the price is the story. Disney announced pricing for its new streaming service on Thursday, and it’s surprisingly low: $6.99 per month and $69.99 annually (or $5.83 per month). The service won’t include any advertisements. Source: CNBC.com – video report Date: Apr 12, 2019 Link: https://www.cnbc.com/2019/04/12/disneys-6point99-per-month-price-immediately-makes-it-a-value-winner.html Questions for discussion: Why is pricing so critical in… Read more »
You can’t take anything home from Ikea’s new store
Description: The company’s first Manhattan store is nothing like any Ikea you’ve ever been to. Source: FastCompany.com Date: Apr 10, 2019 Link: https://www.fastcompany.com/90332083/i-went-to-ikeas-first-small-store-and-it-answered-all-my-prayers?utm_source=postup&utm_medium=email&utm_campaign=Fast%20Company%20Daily&position=6&partner=newsletter&campaign_date=04112019 Questions for discussion: Explain the change in thinking – by management and customers – that has led to this store design. Should Ikea develop this concept at its suburban stores as well?
