Description: Today the company is announcing new original programming that puts users inside the story. Is it prestige TV, social storytelling, or a whole new medium? Source: FastCompany.com – video report Date: Oct 10, 2018 Link: https://www.fastcompany.com/90248568/snap-is-making-whatever-comes-after-tv?utm_source=postup&utm_medium=email&utm_campaign=Fast%20Company%20Daily&position=2&partner=newsletter&campaign_date=10102018&mkt_tok=eyJpIjoiTmpka1pURTFPR0ZqTUdVeCIsInQiOiJkR0VBcHByVzFjS082ZzVCVjdMbWxlZG9JVENoV1JKSGFzeGp4bEFRVnpzOWJ4UEJcL0czMTNuMDRSYlhaSU9LclU4Q2ZnWnNWNmRwZE5PZFIwQk95aFZONzVVVTlUSXdBUHptdGpFMFpjVTF2MlJxWWhWWHFyU0xRU1M5UmVEYmoifQ%3D%3D Questions for discussion: Why do you suppose Snap is attempting to develop these programs? How can they increase… Read more »
Posts Categorized: New product
The Big Hack: How China Used a Tiny Chip to Infiltrate U.S. Companies
Description: The attack by Chinese spies reached almost 30 U.S. companies, including Amazon and Apple, by compromising America’s technology supply chain, according to extensive interviews with government and corporate sources. Source: Bloomberg.com Date: Oct 03, 2018 Link: https://www.bloomberg.com/news/features/2018-10-04/the-big-hack-how-china-used-a-tiny-chip-to-infiltrate-america-s-top-companies?srnd=businessweek-v2 Questions for discussion: Summarize the problems and risks facing management and how they are dealing with them?… Read more »
How Two Millennials Spun Celebrities’ Instagram Comments Into a Full-Time Job and 800,000 Followers
Description: @CommentsByCelebs founders Emma Diamond and Julie Kramer spend their days combing Instagram comment sections for celebrity conversations. Here are their success secrets. Source: Entrepreneurs.com Date: Oct 03, 2018 Link: https://www.entrepreneur.com/article/321113?utm_source=newsletter&utm_medium=email Questions for discussion: Describe this business model? How can it be replicated for other Instagram environments? How can it be monetized?
Hershey CEO: Snacking growth is outpacing center-of-the-store…
Description: Hershey CEO Michele Buck joins ‘Squawk Box’ to discuss the confection and snacking business, Hershey going beyond snacking, what to expect this Halloween for snacks and the company’s future. Hershey CEO: Snacking growth is outpacing center-of-the-store growth from CNBC. Source: CNBC.com – video report Date: Sep 26, 2018 Link: https://www.cnbc.com/video/2018/09/27/hershey-ceo-snacking-growth-is-outpacing-center-of-the-store-growth.html Questions for discussion: How… Read more »
Weight Watchers CEO on name rebrand to WW
Description: Weight Watchers CEO Mindy Grossman joins ‘Squawk Box’ to discuss the rebranding to WW, wellness that works, and the company’s changing consumer base. Weight Watchers CEO on name rebrand to WW from CNBC. Source: CNBC.com – video report Date: Sep 26, 2018 Link: https://www.cnbc.com/video/2018/09/24/weight-watchers-ceo-on-changing-names-and-marketing-healthy-living.html Questions for discussion: Do you think the change in the… Read more »
Does Willingness to Welcome New Technology Really Depend on Age?
Description: The idea that millennials are far quicker to welcome new technology than their older colleagues is so familiar by now that it’s become one of those stereotypes that just won’t go away. Source: Fortune.com – video report Date: Sep 20, 2018 Link: http://fortune.com/2018/09/20/generational-differences-at-work/ Questions for discussion: What does this report say about the acceptance… Read more »
Social Networks’ Video Ad Revenues Balloon
Description: For the first time, eMarketer is forecasting ad spending for US social video ads. This represents a change in the forecasting methodology to encompass outstream formats—including social media in-feed advertising—in video ad spending figures. Source: eMarketer.com Date: Sep 28, 2018 Link: https://www.emarketer.com/content/us-social-video-ad-spending-will-reach-11-69-billion-by-2020 Questions for discussion: What is happening to social network ad revenue? Why… Read more »
SPOS #637 – The Convenience Revolution With Shep Hyken
Description: Here it is: Six Pixels of Separation – Episode #637 – Host: Mitch Joel. I got to finally meet Shep Hyken last year at the massive NAMM music trade show. We wound up hanging out for a few days, and I then got to see Shep in action. He doesn’t just talk about great customer service, he gives it… and… Read more »
Amazon Unveils New Devices to Power Smart Home With Your Voice
Description: Amazon.com Inc. unveiled its vision for smart homes powered by the Alexa voice assistant, with a dizzying array of new gadgets and features for almost every room in the house — from a microwave oven to a security camera and wall clock. Source: Bloomberg.com – video report Date: Sep 21, 2018 Link: https://www.bloomberg.com/news/videos/2018-09-21/amazon-s-alexa-leads-competitors-in-connected-home-tech-feinseth-says-video Questions for… Read more »
Gap Inc. unveils its first new brand in more than a decade
Description: Gap, Inc.–the $15.9 billion parent company of Old Navy, Banana Republic, Athleta, and Gap–is betting that athleisure isn’t just a passing trend. Source: FastCompany.com Date: Sep 20, 2018 Link: https://www.fastcompany.com/90238533/gap-inc-unveils-its-first-new-brand-in-more-than-a-decade?utm_source=postup&utm_medium=email&utm_campaign=Fast%20Company%20Daily&position=1&partner=newsletter&campaign_date=09202018 Questions for discussion: Summarize the key strategic points management is adopting for this product line. Are independent retail stores necessary for success? Do you… Read more »
