Description: Discovery CEO David Zaslav told CNBC that Apple’s video streaming service “could explode” when it launches next year, because CEO Tim Cook and video head Eddy Cue have the connections they need: subscribers. Source: CNBC.com – video report Date: Nov 23, 2018 Link: https://www.cnbc.com/2018/11/28/tim-cooks-plans-for-apple-video-could-explode-discovery-ceo.html Questions for discussion: What distinguishes the Discovery business model from scripted television?… Read more »
Posts Categorized: Control
Description: Canada Goose Holdings Inc. (GOOS.TO 2.66%) is pushing ahead with its China expansion, betting its strategy of selling premium coats directly to customers will help overcome a proliferation of knockoffs and the nation’s consumption slowdown. Source: BNNBloomberg.com Date: Nov 23, 2018 Link: https://www.bnnbloomberg.ca/canada-goose-takes-on-chinese-market-more-used-to-fake-parkas-1.1172675 Questions for discussion: What does the article say about how Canada Goose… Read more »
Description: External and internal factors inhibit change Source: eMarketer.com Date: Nov 23, 2018 Link: https://www.emarketer.com/content/inertia-prevents-marketers-from-reevaluating-their-spend?ecid=NL1001 Questions for discussion: What does the research say? How should managers deal with this issue?
Description: Amazon has reduced the number of temporary hires it needs this holiday shopping season as the company turns to more robots, Citi analyst Mark May told CNBC Friday. Source: CNBC.com – video report Date: Nov 02, 2018 Link: https://www.cnbc.com/2018/11/02/citi-mark-may-amazon-relies-on-robots-less-temporary-holiday-hires.html Questions for discussion: What does this report suggest is happening to low-paying jobs like sorting and… Read more »
Description: For a company in Chesterfield, Mo., it involved something as seemingly simple as attaching a trash can to an employee’s chair. Source: NYTimes.com Date: Oct 11, 2018 Link: https://www.nytimes.com/2018/10/11/business/heres-the-skinny-for-lean-production-processes-to-work-a-company-needs-to-be-all-in.html?rref=collection%2Fspotlightcollection%2Ffast-forward Questions for discussion: Summarize the main ideas that would be important to managers of firms interested in improving operations and efficiencies. Which idea for improvement… Read more »
Description: This year, mobile will surpass TV ad spending by more than $6 billion, according to our latest ad spending forecast. By 2020, the channel will represent 43% of total media ad spending in the US—a greater percentage than all traditional media combined. Source: eMarketer.com Date: Oct 16, 2018 Link: https://www.emarketer.com/content/mobile-ad-spending-to-surpass-all-traditional-media-combined-by-2020?ecid=NL1009 Questions for discussion: What… Read more »
Description: Personalization is a key part of many marketing strategies, but it remains a very difficult task for marketers to pull off effectively. Source: eMarketer.com Date: Oct 18, 2018 Link: https://www.emarketer.com/content/why-marketers-struggle-with-data-driven-personalization?ecid=NL1001 Questions for discussion: What should managers take away from this research? How should this information be integrated with strategic plans?
Description: Brandon Truaxe is out after turbulent week, which included shuttering all the company’s stores Source: CBC.ca Date: Oct.12, 2018 Link: https://www.cbc.ca/news/business/decium-ceo-removed-abnormal-beauty-company-1.4860687 Questions for discussion: What is the current situation? How did the organization arrived at this managerial breakdown? What should the firm have done to prevent these events? Do you think the brand has… Read more »
Description: Shares of fintech company Square plunged as much as 15 percent Thursday after the company lost its CFO Sarah Friar. Source: CNBC.com – video report Date: Oct 11, 2018 Link: https://www.cnbc.com/2018/10/11/square-plunges-15percent-after-losing-its-cfo.html Questions for discussion: Why has the value of the firm’s shares fallen? What does this report say about the relationship between management and a firm’s… Read more »
Description: In a new book, journalist Nathan Schneider positions cooperative businesses as both radical and traditional–and says all businesses should move toward more democracy. Source: FastCompany.com Date: Oct 12, 2018 Link: https://www.fastcompany.com/90249347/why-the-cooperative-model-needs-to-be-at-the-heart-of-our-new-economy?utm_source=postup&utm_medium=email&utm_campaign=Fast%20Company%20Daily&position=7&partner=newsletter&campaign_date=10122018 Questions for discussion: How are large-scale cooperative organization structures different from tradition corporate structures? How is managing and leading different? Why do you… Read more »