Description: Nearly as many users around the world are limiting tracking on their iPhones Source: eMarketer.com Date: Oct 21, 2016 Link: https://www.emarketer.com/Article/One-Five-iOS-Devices-US-Limiting-Ad-Tracking/1014654?ecid=NL1001 Questions for Discussions: What does this report say about consumer attitude toward privacy issues? Why do you think more people are choosing to block? How should marketing managers respond?
Posts By: Brahm Canzer
Description: MONTREAL — A second large wave of job cuts is hitting Bombardier workers in less than a year as another 7,500 positions are to be eliminated around the world through the end of 2018. Source: BNN.com – video report Date: Oct 21, 2016 Link: http://www.bnn.ca/bombardier-cutting-7-500-jobs-amid-talks-with-ottawa-the-timing-is-really-unfortunate-1.589426 Questions for discussion: What is happening at Bombardier? What… Read more »
Description: Alex Adelman has already built and sold his company to PopSugar Inc. Source: Fortune.com – video report Date: Oct 21, 2016 Link: http://for.tn/2eC9UoE Questions for discussion: What does Cosmic do for buyers and sellers? How is Alex Adelman a typical entrepreneur?
Description: At the core of the concept of “Leading With Purpose” is meeting a need that makes the world a better place. Source: Fortune.com – video report Date: Oct 20, 2016 Link: http://for.tn/2dDiC7c Questions for discussion: What does the concept “leading with purpose” mean to these executives? Do you think most companies subscribe to this… Read more »
Description: Carolyn Tastad explains Source: Fortune.com – video report Date: Oct 20, 2016 Link: http://for.tn/2dDksoz Questions for Discussions: Why has P&G reduced its portfolio of products? Do you think it is a “smart” decision? How does this thinking permit the development of new categories in the portfolio?
Description: Samuel Burke takes a look at the Kodak Ektra, the camera-maker’s first endeavor into the smartphone market. While the phone is thick, it packs a 21-megapixel camera into a retro-styled body. Source: CNNMoney.com – video report Date: Oct 20, 2016 Link: http://money.cnn.com/video/technology/2016/10/20/kodak-ektra-smartphone.cnnmoney/index.html Questions for Discussions: Who do you think the ideal target customer is… Read more »
Description: Samsung is in damage control mode over exploding Note 7 smartphones. The Gandalf Group’s David Herle, who has corporate crisis management experience, tells BNN how the Samsung can save its brand and repair its reputation with both consumers and carriers. Source: BNN.com – video report Date: Oct 14, 2016 Link: http://www.bnn.ca/company-news/video/why-samsung-needs-to-take-a-page-from-maple-leaf-food-s-book-in-crisis-management~970989 Questions for Discussions:… Read more »
Description: Pay will increase from 45 to Over 48K Source: Fortune.com – video report Date: Oct 12, 2016 Link: http://for.tn/2e7TJxD Questions for Discussions: Why do you think Walmart has increased pay for managers ahead of legislation? Do you think Walmart managers receiving the pay increase feel better about their compensation package and are now more… Read more »
Description: Mayor Greg Stanton explains Source: Fortune.com – video report Date: Oct 13, 2016 Link: http://for.tn/2dnuzNX Questions for discussion: Why is Phoenix the new Silicon Valley? How is a city government like a corporation, as illustrated by the report on Phoenix?
Description: Samsung distributes flame-proof boxes for Note 7 recall Source: CNNMoney.com – video report Date: Oct 14, 2016 Link: http://money.cnn.com/2016/10/14/technology/samsung-galaxy-note-7-profit-loss/index.html Questions for Discussions: What damage has been done to Samsung branded products? Do you think management has responded to the problems properly?