The 10 highest-paying entry-level jobs in tech

Posted by & filed under Compensation & Benefits, Management, Technology.

Description: The U.S. tech industry is currently adding new jobs at almost 400% the rate of other fields, and it pays workers about twice as much too, according to jobs site Comparably. Source: CNBC.com – video report Date: Apr 12, 2019 Link: https://www.cnbc.com/2019/04/16/comparably-the-10-highest-paying-entry-level-jobs-in-tech.html Questions for discussion: What are the knowledge and skill sets needed for many… Read more »

US Parents Get Digital After Dark

Posted by & filed under Management, Planning, Social Responsibility, Technology.

Description: What does parents’ downtime mean for marketers? Source: eMarketer.com Date: Apr 15, 2019 Link: https://www.emarketer.com/content/us-parents-get-digital-after-dark?ecid=NL1001 Questions for discussion: What does the research say about social behaviors that would interest marketing management? What are the greatest opportunities for management, according to the research?

Why the fight over Mexico’s labour reforms is the latest threat to new NAFTA deal

Posted by & filed under Chapter 1 - Introduction, Chapter 13 - Future Issues, Chapter 2 - Theories of Industrial Relations, Management, Social Responsibility.

Description: Depending how hard the U.S. Democrats dig in, the demands could throw an already troubled ratification process completely off course this year Source: FinancialPost.com Date: Apr 11, 2019 Link: https://business.financialpost.com/news/economy/why-the-fight-over-mexicos-labour-reforms-is-the-latest-threat-to-new-nafta-deal Questions for discussion: Why is changing Mexican labour laws so critical to moving forward with North American trade? How different are Mexico’s laws in… Read more »

Kristen Bell and Her Cofounders Built a Company to Save Lives. But Growing It Wasn’t So Simple.

Posted by & filed under Decision Making, Entrepreneurship, Ethics, Global Management, Innovation/Creativity, Leadership, Management, New product, Planning, Social Responsibility.

Description: With an entrepreneurial can-do mindset, the four Hollywood vets have built a business with soaring sales and global impact. Source: Entrepreneur.com Date: Apr 09, 2019 Link: https://www.entrepreneur.com/article/331237 Questions for discussion: Summarize the strategic decisions made to develop the company. How would this story be different if it was managed as a for-profit start-up? How… Read more »

Disney’s $6.99-per-month streaming immediately makes it a value winner over Netflix for families

Posted by & filed under Change, Innovation/Creativity, Leadership, Management, New product, Planning, Strategy, Technology.

Description: For Disney, the price is the story. Disney announced pricing for its new streaming service on Thursday, and it’s surprisingly low: $6.99 per month and $69.99 annually (or $5.83 per month). The service won’t include any advertisements. Source: CNBC.com – video report Date: Apr 12, 2019 Link: https://www.cnbc.com/2019/04/12/disneys-6point99-per-month-price-immediately-makes-it-a-value-winner.html Questions for discussion: Why is pricing so critical in… Read more »

You can’t take anything home from Ikea’s new store

Posted by & filed under Communication, Control, Decision Making, Global Management, Innovation/Creativity, Management, New product, Planning, Strategy.

Description: The company’s first Manhattan store is nothing like any Ikea you’ve ever been to. Source: FastCompany.com Date: Apr 10, 2019 Link: https://www.fastcompany.com/90332083/i-went-to-ikeas-first-small-store-and-it-answered-all-my-prayers?utm_source=postup&utm_medium=email&utm_campaign=Fast%20Company%20Daily&position=6&partner=newsletter&campaign_date=04112019 Questions for discussion: Explain the change in thinking – by management and customers – that has led to this store design. Should Ikea develop this concept at its suburban stores as well?

Should You Compete With (and Potentially Kill) Your Own Business?

Posted by & filed under Change, Control, Decision Making, Entrepreneurship, Innovation/Creativity, Leadership, Management, New product, Planning, Strategy.

Description: Adam Schwartz’s t-shirt company was struggling. Instead of saving it, he built something new — and better. Source: Entrepreneur.com Date: Apr 12, 2019 Link: https://www.entrepreneur.com/article/331231 Questions for discussion: What does the article say about creative thinking and business evolution? Could these businesses succeed without low-cost online advertising from companies like Google?

This new technical fabric replaces polyester with banana plants

Posted by & filed under Entrepreneurship, Ethics, Global Management, Innovation/Creativity, Leadership, Management, Planning, Social Responsibility, Strategy, Technology.

Description: The abacá plant grows without needing lots of water or pesticides, helps stop erosion, and is now being used to replace fossil fuels in clothes. Source: FastCompany.com Date: Apr 12, 2019 Link: https://www.fastcompany.com/90333645/this-new-technical-fabric-replaces-polyester-with-banana-plants?utm_source=postup&utm_medium=email&utm_campaign=Fast%20Company%20Daily&position=7&partner=newsletter&campaign_date=04122019 Questions for discussion: What are the major attributes that differentiate this new product? How should managers market this new product so… Read more »

Awash in Data, Marketers Still Find Ad Targeting Capabilities Lacking

Posted by & filed under Communication, Control, Decision Making, Management, Technology.

Description: The push for more effective ad targeting remains one of marketers’ chief priorities, evidenced by two reports released this year. Source: eMarketer.com Date: Apr 11, 2019 Link: https://www.emarketer.com/content/better-ad-targeting-remains-a-top-priority-for-marketers?ecid=NL1001 Questions for discussion: What does the research say about data gathering issues facing management? How can managers deal with the problems they face?

Here’s the best Canadian city to start a small business in (no, it’s not Toronto or Waterloo)

Posted by & filed under Decision Making, Entrepreneurship, Ethics, Human Resource Management, Innovation/Creativity, Management, Planning.

Description: Toronto, Vancouver, Calgary and Montreal don’t even make it into Canada’s 10 most entrepreneurial cities’ list Source: FinancialPost.com Date: Apr 03, 2019 Link: https://business.financialpost.com/entrepreneur/heres-the-best-canadian-city-to-start-a-small-business-in-no-its-not-toronto-or-waterloo Questions for discussion: What are some of the key criteria for identifying the “best” cities to start a small business in Canada? Why would businesses willingly pay higher taxes in… Read more »