Lululemon continues to grow despite increasing competition

Posted by & filed under Strategy.

Shares of Lululemon Athletica—founded in 1998 and based out of Vancouver—dropped 4%  on 9th September 2011. This was despite a 40% increase in its sales and 76% increase in its profits in the second quarter. It is expected that high labour and material costs will put pressure on Lululemon’s profit margin in the third quarter;… Read more »

Canada falls out of top 10 most competitive economies

Posted by & filed under Global Management.

According to the World Economic Forum, this year Canada slipped to 12th position in Global competitiveness. As the Canadian economy slowed down, it lost its position among the top 10 global competitors to emerging economies from Asia. While emerging economies showed robust growth, the developed economies were mired with slow recovery and high unemployment. While… Read more »

Canadian Business and Social Media

Posted by & filed under Communication.

Monitoring and engaging customer via low-cost social media can be an effective marketing and advertising strategy of many Canadian companies. Unlike companies from the U.S., which were forced to use low-cost social media to market their products due to huge budget cuts, Canadian companies, though monitors these social sites but does not yet engage consumers…. Read more »

Global Management

Posted by & filed under Global Management.

The article talks about the Comprehensive Economic Partnership Agreement (CEPA)—a free trade agreement under negotiation—which is expected to boost Canada’s economy by $6 billion. For the year 2010—when most developed countries were struggling with economic turmoil—the economies of Canada and India grew by 3.2% and 9% respectively.  Both countries can see immense benefit through CEPA…. Read more »